Lego Ideas Polaroid Onestep SX-70 camera – A non-camera camera review

By Bob Janes

This is an odd review because rather than being a review of a camera, it is a review of a Lego model of a camera.

For my {hurumphty}3 rd birthday, one of my sons and his wife bought me a special indulgence, based around what they know of my love of photography and of model-making.

When I was three (hurumphety years ago!) my engineer father bought me a Meccano set. He was a little disappointed that I didn’t do too well with the little screws. The following Christmas I got my first Lego set (which made a vintage black car), those extra months and the more child-friendly construction kit worked wonders and I’ve had a soft spot for the Danish bricks ever since.

Lego’s take on the Land Camera 1000 (known in the US as the OneStep) is a remarkably faithful reproduction of a point-and-shoot camera Polaroid released in 1972 and which took the same SX-70 time zero film cartridge as the sophisticated Folding SX-70 camera.

The 1000 had a fixed focus single element lens of 103mm focal length and sported an aperture of f/14.6. Everything down to about 4ft was in focus and the camera featured a compensation dial around the light sensor. The whole thing was built around the idea of just pressing the button and the camera motoring out a plastic card on which your picture magically appeared – all without having to go to a chemist to get it developed. It was instant photography and everyone knew it would never catch on…

Fast forward 53 years and analogue instant photography is – against all the odds – still going. Not only is it still going, but people are paying homage!

I marvelled in a previous review at the Rollei A110 camera, which was made up of over 260 separate components. The Lego Polaroid camera beats that with 516 separate pieces – all of which you need to get in the right place.

To achieve this you follow through a glossy printed instruction manual – none of those quick-start guides or urls to a version on the internet – and it is just as well. The instructions cover 117 pages to take you through the entire assembly process.

Page 113 – nearly there…

When you complete your task, you get an amazingly faithful model – OK so it doesn’t get an actual transparent lens, but its looky-likey is actually made up of more elements than the original camera lens had. It doesn’t take pictures (instant or otherwise), but it does have a working viewfinder and when you press the shutter release, it does actually eject a card!

It is impressive just how close whoever came up with this for Lego have got to the original. It would have been easy to make some large one-off pieces to deal with the angled sections, but this is built with what I would imagine are fairly standard bricks (remembering the days of just using the old 2×1, 2×3 and 2×4 lego bricks ended around the time the original camera was released). They have even modelled the stripes in different coloured bricks, rather than just resorting to a sticker.

In fact, it seemed so close that I remembered that I had a similar camera up in the blanket box next to my bed – when I unearthed the original I was amazed at just how close the Lego version had got.

The Polaroid 1000 and Lego version side-by side…
In profile…
…and in plan the faithfulness is more than I was expecting from Lego bricks.

It was only when I saw the original camera that I realised I’d put the sticker on the compensation dial the wrong way around.

They have even modelled a working film loading door.
OK, so 31 pieces are taken up by the three faux photographs and the film holder, but that still leaves 484 bricks making up the camera itself…

To move back onto a photography bent – the Lego model has inspired me to try to get hold of an SX-70 film to try in my blanket-box camera to test out if it still works and to possibly entertain the grandkids some time…Analogue Wonderland should pay Lego a commission 🙂

 

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About The Author

By Bob Janes
Retired IT guy. Volunteer stem-cell courier. Interested in education, photography and local history. Lives in Greenwich, SE London, UK.
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