The position of film photography has never been stronger. Against the intangibility of our virtual reality, the medium of photography and its process gives viewers the craved tangibility of physical reality and tactility. There is now a desire for presence.
People crave realness, authenticity and tactility in artworks, not one that only possesses a brain but with heart and soul. We want to feel the presence of the artist through the artwork. We desire artworks that serve a purpose, not just to illustrate an idea but to create a sense of awe that increases knowledge.