I Don’t Get It – One Shot Story

By Andrea Monti

This is the ad for an upcoming live concert of Zucchero ‘Sugar’ Fornaciari, a well-known Italian pop musician famous for his loosely blues-inspired music.

Having been on stage for decades, Fornaciari is no amateur. I would therefore expect him to pay as much attention to his personal image as he does to his music. This is why I can’t understand why he would allow such a poor-quality poster to be used to promote his tour. The Fender Telecaster guitar, or rather a guitar resembling a Fender Telecaster, is poorly rendered — perhaps even by an AI. The headstock is completely wrong — it looks like it actually belongs to a Strat — and is misaligned. There are also no visible strings and the tuners are misplaced and the Fender decal is absent.

Strictly speaking this poster is not pure photography so it is entirely normal to blend real image with graphic —not in the sense of ‘disturbing’ or ‘explicit— elements.

What I don’t get it is why such poor results have been cleared for public release.

 

Share this post:

About The Author

By Andrea Monti
My name is Andrea Monti. I’m an Italian free-lance journalist, photographer and – in my spare time – an hi-tech lawyer. The works I am more proud of are covering live jazz, pop and rock concerts for an Italian online music magazine and Opera and prose for a 200 years-old theatre. I also do sport photography mainly in athletics and fighting disciplines. You may find out more about me on https://andrea.monti.photography
Read More Articles From Andrea Monti

Find more similar content on 35mmc

Use the tags below to search for more posts on related topics:

Donate to the upkeep, or contribute to 35mmc for an ad-free experience.

There are two ways to contribute to 35mmc and experience it without the adverts:

Paid Subscription – £3.99 per month and you’ll never see an advert again! (Free 3-day trial).

Subscribe here.

Content contributor – become a part of the world’s biggest film and alternative photography community blog. All our Contributors have an ad-free experience for life.

Sign up here.

Make a donation – If you would simply like to support Hamish Gill and 35mmc financially, you can also do so via ko-fi

Donate to 35mmc here.

Comments

No comments found

Leave a Comment

Leave a Reply

Your email address will not be published. Required fields are marked *