Fifty shades of Neon in God’s own Junkyard

By Ibraar Hussain

I’m from Walthamstow, an ancient town in the borough of Waltham Forest, tucked away in the North-East of London, about 7 and a half Miles from Charing Cross.

it was a sad sad day when I had to leave, leaving my home of nearly 50 years was painful, and to this day I still feel like a vagabond, homeless and with perpetual homesickness. Nothing can cure that, regardless of how nice it is where I now live or wherever I go – whether in Britain or abroad, I’ll always only be a Londoner.

Anyway, enough sob stories. Before I left back in 2021 I had one last long walk, from where Walthamstow borders Leyton to the South, Woodford and Chingford (and Epping Forest) to the East and North. The Western marches are separated from Hackney (where I was born) by the River Lea, which was also the ancient border between Essex and Middlesex, with Tottenham to the North and West. I took snaps along my walk, though as you’ll read later, most were duds, the ones here were the only half decent ones.

Hidden away on the outskirts of Walthamstow Village, just off the Shernhall Street is the former Ravenswood industrial Estate, where I used to walk through to get to school. It’s now a Hipster hideaway, Yuppies and Hipster hordes from Islington and Oxford, invaded and taken over and priced out native residents, turning Walthamstow Village into an exclusive elite Champagne Socialist enclave; many of the working class are long gone from these parts and now only exist in the odd household – those that stubbornly refused to sell during the huge increase in house prices. Hipsters have their benefits though – analogue, Film and cool stuff! So long live Hipsters! There is hope in the Hipster faith militant.

We used to live on the outskirts of the Village and moved to a much larger house in 1984 on the Walthamstow Tottenham border, about half an hour walk from Tottenham Hotspur Football Club’s stadium, that too, with Dad’s passing has gone. My mother moved away and so did I.

In the Ravenswood Industrial Estate you’ll find wine bars, restaurants and Gin distilleries, cider, ale and lager breweries. It’s a far cry from the factories which used to line the roads when I was a child. It’s also on the E17 Art Trail (E17 being the Walthamstow Postal Zip Code).
id like to add that if you visit London, hop onto the Victoria Line and alight at Walthamstow Central Station. You can explore the Mile long market (on Thursday, Friday and especially Saturday) and take a stroll down to Wood Street, popping by Ravenswood on the way. Do check out the highlighted links.

Anyway, I digress, amongst all this you’ll find a very fascinating and unusual museum of sorts, it’s called God’s own Junkyard. It’s solely about Neon and Neon signs of which they have over 1500. Check out their website and YouTube.

They have some rules regarding taking pictures:

PHOTOGRAPHY RULES
We do not allow use of Cameras (DSLR) but do allow use of mobile phone cameras for personnel or social media purposes only.

I’m not really one to follow any ‘Rule’ which makes absolutely no sense. But luckily I only had an old Olympus Pen F Half Frame SLR.

So during my last photo walk through my home town, before leaving it forever. I popped into God’s own Junkyard and took some snaps with this ancient camera on Black and White Rollei Retro 400s Film. I took a light reading off the first neon sign I came across then played it by feel.

Below is a Photo of an Olympus Pen F I used to have, this was a lovely example with the fast, sharp and superb 40mm G. Zuiko f1.4 as in THIS post of mine about the Pen F.

I then bought another what looked like a mint body and lens from Japan – The lens (I shot the above snaps with ) was the standard 6 element F.Zuiko 38mm f1.8. The camera and /or lens turned out to be a failure, the camera/lens had severe focus issues (strange as the VF was clear bright and everything looked nailed on focussed) and probably dodgy settings as well, hence I wasn’t able to get a single decent shot from about 4 rolls I put through it (of colour and B&W) but bizarrely it managed to get acceptable shots inside, using relatively low light as in this article. it angered me so much as it ruined my last Walthamstow Walk.
Strange little thing, needless to say I rid myself of it.

When purchasing the Pen F, make sure you get one with good silvering on the mirror, a clean bright View Finder and the 40mm G. Zuiko 40mm f1.4.

No Hipsters or Yuppies were harmed during the making of this err… article.

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About The Author

By Ibraar Hussain
Ibraar aka Ibbs formerly from London, but now a long way from home in the Suffolk border in East Anglia England. I have a liking for photography, especially travel snaps in both film and digital. Contax, Zeiss-Ikon, Voigtlander, Minolta (35mm) and Olympus E1/E3 DSLR’s and a Casio ZR 800 Compact are my go to shooters.
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Comments

Walter Reumkens on Fifty shades of Neon in God’s own Junkyard

Comment posted: 19/06/2026

I’m so quick, Ibraar! I’d only just finished a new article for 35mmc when I saw the email about your new post. Well, I don’t know – the photos look exactly like some of the ‘Cron’ shots here on the blog! Like you, I like to ramble a bit. I’ve got this underrated F-Zuiko 38mm/F1.8 on a PEN-FV and I’m very happy with it. In Hamburg (DE) there’s the ‘OM Doctor’ – that’s what everyone calls him. He services and sells PEN-F and OM1–4 cameras and Zuikos. He worked as a technician at the Olympus branch in Hamburg for decades until he retired. You couldn’t ask for anything better when buying a camera. I even had a better focusing screen fitted when I bought it. I’m happy with it, though I haven’t used the FV much recently – 72 shots are probably a bit too many for me. A great camera, just like all the other Olympus models from that era.

I spent the first 30 years of my life in one place, and although I’m always drawn back there, I don’t dwell on it – but I can certainly understand how you feel. That said, being surrounded by hipsters and yuppies wouldn’t exactly be my cup of tea.

I really like the photos – and the camera, of course. I really ought to put a film in it again.

I don’t think I’ll be taking up your travel tip for London. I’ve never really been to London, apart from a brief visit around Easter in 1973. But I’ll never forget it.
Back then I was actively playing field hockey and my team had been invited to an anniversary tournament in Ilkley, near Leeds. The 16 of us travelled by ferry to Dover, queued in the wrong line on the ferry and missed the train to London. We had to take four taxis to catch the last train from King’s Cross to Leeds at around midnight on Good Friday.
My taxi used up 4 litres of oil on the way, but broke down on the outskirts of London. We then took a London taxi to King’s Cross. We arrived there less than 5 minutes before the train was due to leave. We were sweating buckets. :-))) On the return journey, we only had a 30-minute stop there – no time to have a look around the city, just enough for a portion of fish and chips.

And now, at the age of 78, I’ll give that a miss.

Thanks for the article and the photos. All the best, Ibraar.
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Ibraar Hussain replied:

Comment posted: 19/06/2026

Thanks Walt Haha your time in Britain sounds crazy! Not surprised you haven’t been keen to come back!

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Walter Reumkens replied:

Comment posted: 19/06/2026

In Ilkley, we enjoyed four days of warm hospitality that would be hard to beat. Whenever I see photos of you here, or on Flickr from the United Kingdom, I’m always struck by the beauty of the countryside and the towns. Until a few years ago, there were a great many British citizens living here who were serving with NATO. We had plenty of personal contact with them; they were lovely people. I do regret that I didn’t visit the country and its people more often. It was probably also because we usually went on individual holidays in our motorhome and caravan, and the fact that we had to drive on the left and cross the Channel gave us some cause for concern.

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Mark Ellerby on Fifty shades of Neon in God’s own Junkyard

Comment posted: 19/06/2026

I haven't been back to London for 20+ years but if I do I'll be sure to visit this place. It's the sort of museum I would want to go to. I wonder what their electricity bill is.

Your photos look good despite the blur I think. It's like painting with bokeh.
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Ibraar Hussain replied:

Comment posted: 19/06/2026

There’s a lot going on in corners of London. Though the more a stay away the more strange it feels as time passes The camera mirror as said below was probably out - I think every single photo was blurred - I was surprised these with the blur were acceptable. As Gary says below the neon and God own junkyard was on the cover of Vogue - though that was when it was located elsewhere and before the guy who set it up passed away

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Gary Smith on Fifty shades of Neon in God’s own Junkyard

Comment posted: 19/06/2026

No hipsters or yuppies were in evidence in your photo recollection of that last walk - how could any have been harmed?

When you decide to post an article of photographs taken 5 years ago, do you then scan prints? Do you already have these older shots online?

God's Own Junkyard looks to be a bright place. Who knew they were on the cover of VOGUE?

Thanks for another peek into your history Ibbs!
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Ibraar Hussain replied:

Comment posted: 19/06/2026

There were hipsters left right and centre but hipster culture says that you lose your soul if you have a photo taken - superstitious loot those Hipsters! Hehe ;) I found these negative and scanned them just before I wrote this -‘I don’t have these online I had no idea about the Vogue cover - apparently the owner / founder died

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Gary Paudler on Fifty shades of Neon in God’s own Junkyard

Comment posted: 19/06/2026

Beautiful err... article, Ibbs. From the title I was expecting neon colors but very much liked the black-and-white photos once I got over the feeling of being deceived.

Thanks!
Gary
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Ibraar Hussain replied:

Comment posted: 19/06/2026

Heheh! It was a play on the Fifty Shades of Grey - replaced Grey with Neon, and thought people would make the connection!

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Russ Rosener on Fifty shades of Neon in God’s own Junkyard

Comment posted: 20/06/2026

Well I love Neon signs and my Olympus Pen F Half Frame. Likely the one you got from Japan had a mirror which was out of alignment. Tricky to fix without a collimator. It's curious how factories have become nearly extinct in the Western world. I grew up near several factories here in the US, during the 60s and 70s. Neon signs were to be found many places "in the wild" as my family traveled down Route 66 here in the Midwest, so I have an affinity for them and old factories. When my daughter was a child I would often drive past the titanium dioxide factory with billowing clouds at night. She nicknamed it "The Cloud Factory" and came to love it as much as I do. My grandfather had worked there too. 24 exposure rolls are perfect for the Olympus Pen F series. In fact after a bit you start thinking of image pairs in working with the Pen series. I have had that camera since 1988 and used some of the photos in my Graduate Photography thesis. Time to pull it out again!
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Ibraar Hussain replied:

Comment posted: 20/06/2026

Thank you Russ, ah! The mirror! I simply could not work out why every single photo (inc these) was either out of focus of soft, when the one I used to have was lovely sharp and crisp. I put it down to the lesser lens. Thanks also for the insight and trip down memory lane. Neon wasn’t and hasn’t been as popular here as I’ve seen on TV as how it is in the States and Japan. Especially reminds me of Las Vegas. So I was delighted when my nephew a few months before taking these pictures introduced me. It was sad seeing most old factories where I’d been brought up and spent my childhood near now either expensive apartment conversions or office - so it was also pleasant to see distilleries and a museum spring up amongst them Apart from booze Britain has next to no industry anymore Thanks again my friend

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Ibraar Hussain replied:

Comment posted: 20/06/2026

I just admit the countryside has its own beauty - I’d go as far as tj day thay it’s the most beautiful I’ve seen anywhere in the world.rural parts eith the hedgerows and copses are magical. Especially if you go west of London to the West Country and wales -Shropshire Worcestershire - it’s also very pretty around east Anglia - the South Downs Sussex, and of course the National parks in the north. east to get to in a motorhome - lots of Dutch and German tourists here as they drive to the hook of Holland and then over on the ferry to harwich. If you do decide to make a trip give me a shout

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Jeffery Luhn on Fifty shades of Neon in God’s own Junkyard

Comment posted: 21/06/2026

These are great shots, Brother. Raise your right hand and promise you will return and shoot color!
Jeffery
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Ibraar Hussain replied:

Comment posted: 21/06/2026

Thank you Jeff I shall do so! And dedicate it to you!! Can’t be colour negative film though! To get effective shots I’d need a camera with spot metering

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Ibraar Hussain replied:

Comment posted: 21/06/2026

It’ll be Velvia 100. Challenge accepted

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Michael Jardine replied:

Comment posted: 21/06/2026

Good for you- I can't justify a fresh response so I'll tag onto this one. Haven't been up the 'Stow for a long time: used to live in the East End proper and have been in west London for the last 10 yrs or so. I also support the shambles that is Spurs for my sins. The Hipsters are easily pacified with film cameras so you've done well- I think you may have inspired me to go on a photo-ramble: I think the Velvia project is a splendid idea. Rock on, Ibraar!

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Ibraar Hussain replied:

Comment posted: 21/06/2026

Thanks Michael I spent a lot of time in Hounslow with my now ex Hehe I gave up football in general a few years ago - but fond memories of games and working as a steward at the old WHL stadium. I loved that stadium - a huge chunk of my love for spurs vanished the day it was demolished and spurs moved into the new one. Yes, the Hipster militancy does need certain things to spark the drones out of their worlds - I find classic vintage road bikes work well, mountain bikes less so. Thanks again - photo rambles around familiar territory often yield surprisingly good results - I’ve just recently submitted one with a Voigtlander Ultramatic and various B&W film - enjoyed it a lot and probably the best photos I’ve ever taken

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Peter Schu on Fifty shades of Neon in God’s own Junkyard

Comment posted: 22/06/2026

Thanks for the story and photos. I do prefer the b&w photos. The neon colors would just be overwhelming, too much of everything, and that would in fact be distractive for me. These colors are used to attract people, they cry out for attention and want to switch off any thoughts. Nice that you avoided that and that you focused on the subjects. I will sure come back and take closer looks at your photos each time.
BW, Peter
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Ibraar Hussain replied:

Comment posted: 22/06/2026

Thanks peter I was curious to know how the neon would translate to tone and I expected my results to be as they came out - I enjoyed the experiment!

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Paul Quellin on Fifty shades of Neon in God’s own Junkyard

Comment posted: 22/06/2026

Ibraar, I really enjoyed this interesting and honest account and I understand the feelings that can come from effectively being priced out of an area by changing circumstances and trends. I like the photos of the neon signs and I think the look of the photos means the subject works anyway. Neon signs I would associate with damp dark nights, diffusing the light from the signs. The key thing for me, is that you also have a record, I suppose what photography was primarily for, before it was considered art. I wondered about the lens; I am not sure Zuiko churned any that were poor. I bought an auction lot a few years back, which included a Vito CLR that looked like new. Everything worked, so I put a roll in it. Not one frame was in focus. Classic case of someone opening it up some years before and not getting those elements back in quite right. Shame we can't buy camera with a detailed service history... I'd suspect the focus issue was probably a previous owners work.
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Ibraar Hussain replied:

Comment posted: 22/06/2026

Thank you Paul I’m certain that the camera rather than lens was at fault and I think I knew jerked with my criticism and recommendation of the higher end faster lens rather than this It must’ve been a buggered mirror prism alignment

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Danilo Leonardi on Fifty shades of Neon in God’s own Junkyard

Comment posted: 22/06/2026

Ibraar, I enjoyed this article. What could easily have been all about the neon ends up being about much more than that. I really liked the way the black and white pares everything back to shape and structure. I also liked the way the article weaves the photographs, the place and your memories of it. It feels like one of those walks where familiar surroundings suddenly reveal something new because of the camera.

One thing I wondered, having also enjoyed your earlier article using your (first) PEN, is whether you'll ever give the camera another chance? It sounds as though that second body let you down quite badly, which is a shame after your experience with the first one.
As a side note, the Olympus PEN really is a wonderful picture-taking machine. During the COVID lockdowns, I wrote an almost-ode to my own PEN FV for an analogue photography blog, as well as the small set of PEN lenses I'd collected over the years. Funnily enough, I had the lenses way before I owned a PEN body, using them as manual lenses on my APS-C digital system because I think that they are such a match.
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Ibraar Hussain replied:

Comment posted: 22/06/2026

Ciao Danilo. Thank you kindly my friend - what started as a look through unscanned archives lead to something much more and memorable - as Paul said, a record and memories evoking other things which you have picked up on. I really like the gothic original Pen F a lot. It felt great with so much character and begs to be used and admired. I will at some point source another - with the faster lens of course. As I am a strictly 35mm shooter I find half frame fills a creative gap. I haven’t shot medium format for almost 10 years and doubt I’ll ever return to it - half frame makes more sense. So yes I will get another and this time to keep in my growing collection of classics

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Geoff Chaplin on Fifty shades of Neon in God’s own Junkyard

Comment posted: 23/06/2026

Ha, ha! As always a fun and interesting article, with many evocative shots. Thanks again, Ibraar.
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Ibraar Hussain replied:

Comment posted: 23/06/2026

Thanks Geoff!

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